Hear from Our Customers
Posted on Tracy MurrayJanuary 23, 2024Trustindex verifies that the original source of the review is Google. Tina Vondane was super helpful from start to finish. She helped us transfer auto and home policies seamlessly. Very pleasant to work with.Posted on Craig BrunerJanuary 20, 2024Trustindex verifies that the original source of the review is Google. Premier Choice is first rate. Kaitlyn was outstanding in addressing my request. Incredibly fast and thorough!Posted on Bernie RubinJanuary 20, 2024Trustindex verifies that the original source of the review is Google. Shout out to Tina V. Thank you for your knowledge, professionalism and sincere commitment to help me through a somewhat difficult time in procuring auto insurance. What a pleasure not having to deal with "off-shore" customer service reps! Appreciate you. BPosted on Snow AliJanuary 18, 2024Trustindex verifies that the original source of the review is Google. Amber Wallace was helpful, knowledgeable, and easy to work with. She made the whole process quick and I really appreciate it.Posted on Cody PaceJanuary 14, 2024Trustindex verifies that the original source of the review is Google. Mike is great to work withPosted on Christy GrantJanuary 11, 2024Trustindex verifies that the original source of the review is Google. Collecting a COI was a breeze. Thank you.Posted on Laura RoeJanuary 8, 2024Trustindex verifies that the original source of the review is Google. Tina at Premier Choice Insurance was a delight! She got us a great quote on homeowners insurance and was able to save us almost $600 yearly. She was very personable and friendly. I am glad that we have switched our car insurance over and now our homeowners as well!Posted on Rachel GlaserJanuary 7, 2024Trustindex verifies that the original source of the review is Google. Amber is great. She worked quickly to find us an insurance for our new home.Posted on L HutchJanuary 5, 2024Trustindex verifies that the original source of the review is Google. Everyone is very helpful and a pleasure to work with! Thanks for all you do!Posted on Susan TurnerJanuary 4, 2024Trustindex verifies that the original source of the review is Google. Premier Choice Insurance has been able to save me money on my Home Owners and Auto Policy, I'm so glad I switched! Thank you, Tina, for all your help, especially your Great communication and followup!
You’ve seen it happen. Your home insurance premium jumps 50%, maybe 100%, and nobody bothered to warn you. Or worse—you file one claim after a monsoon storm tears through Circle City, and suddenly your policy isn’t being renewed.
That’s not how it should work. When you get homeowners insurance through an independent agency, you’re not stuck with one company’s decision. You get access to over 40 top-rated carriers, which means if one raises rates or drops you, there are dozens of others ready to compete for your business.
The average Arizona homeowner is paying between $2,000 and $2,600 a year for coverage. But depending on your home, your claims history, and which carrier you’re with, that number can swing wildly. The goal isn’t just cheaper house insurance quotes—it’s finding the right coverage at a price that doesn’t force you to choose between protection and groceries.
We’ve been helping Arizona homeowners navigate this mess for years. We’re based in Mesa, family-owned, and we actually pick up the phone when you call. No automated runaround. No claims department in another state that doesn’t understand monsoon season.
We’ve earned over 930 five-star Google reviews because we do what most insurance companies won’t—we stick around after you sign. When your roof gets damaged, when your rates jump, when life changes and your coverage needs to change with it, we’re still here.
Circle City might be small, but the insurance challenges you’re facing aren’t. Arizona saw a 62% increase in home insurance rates over the past five years—the highest in the country. You need someone local who knows how to fight back against that.
First, you reach out. Call, email, or stop by our office in Mesa. We’ll ask about your home—square footage, age, roof condition, claims history—and what coverage you currently have. This takes maybe 10 minutes.
Then we go to work. We quote your home through 40+ carriers including Progressive, Geico, and dozens of others you’ve probably never heard of but should know about. Some specialize in older homes. Some offer better rates if you’ve been claim-free. Some are more forgiving if you’ve had a wildfire scare or filed a monsoon damage claim.
Finally, we walk you through the options. You’ll see real numbers, real coverage details, and real differences between policies. No pressure, no upselling. If you decide to switch, we’ll handle canceling your old policy. If your current coverage is actually the best option, we’ll tell you that too.
Ready to get started?
Standard homeowners insurance in Arizona covers your dwelling, your personal property, liability protection, and additional living expenses if your home becomes unlivable. But the details matter more than the categories.
Dwelling coverage needs to reflect current rebuild costs, not what you paid for the house. With construction costs up and labor shortages across Arizona, rebuilding after a total loss costs more than it did five years ago. If your policy hasn’t been updated, you’re underinsured.
Personal property coverage typically caps certain items—jewelry, electronics, collectibles. If you’ve got valuables, you’ll want scheduled personal property endorsements. Liability coverage protects you if someone gets hurt on your property, and in Circle City where neighbors are close and kids play outside, that’s not a small concern.
Arizona-specific risks change what you need. Monsoon wind and hail damage is common. Wildfire risk is climbing, especially in areas near open desert. Some carriers won’t cover homes in high-risk wildfire zones. Others will, but at a steep price. Knowing which carriers will actually insure your specific property—and at what cost—is the whole reason independent agencies exist.
Arizona homeowners have seen the highest rate increases in the country—62% over five years. Carriers are reacting to more frequent severe weather, rising rebuild costs, and higher claims payouts across the state.
If your rate jumped suddenly, it’s likely tied to one of three things. First, your carrier may have filed for a rate increase with the state, and everyone in their book got hit. Second, you may have filed a claim, and even if it was legitimate storm damage, many carriers penalize you for it. Third, your home may be in an area that carriers now consider higher risk for wildfires or flooding.
The frustrating part is that you didn’t do anything wrong. Your home didn’t change. But the insurance market did. That’s why comparing home insurance quotes from multiple carriers matters—one company’s rate hike doesn’t mean every company sees you the same way.
Non-renewal means your carrier decided not to continue covering your home when your policy term ends. It’s not the same as cancellation—they’re giving you notice, usually 30 to 120 days, depending on the reason.
This is happening more often in Arizona. Carriers are pulling back from areas with wildfire exposure or dropping customers who’ve filed multiple claims. Arizona doesn’t require insurers to report how many policies they non-renew, so there’s no official count, but agents across the state are seeing it weekly.
If you get non-renewed, don’t panic, but don’t wait either. You’ll need to find new coverage before your current policy ends. We can shop your home to carriers that are still writing in your area. Some specialize in homes that other companies won’t touch. Rates may be higher, but you’ll have options. The worst thing you can do is let your coverage lapse—that makes you a higher risk to every future carrier.
You need enough dwelling coverage to fully rebuild your home at today’s construction costs, plus enough personal property and liability coverage to protect your assets if something goes wrong.
Most lenders require enough coverage to pay off your mortgage, but that’s often not enough to rebuild. Construction costs in Arizona have climbed significantly, and if your home is older or has custom features, rebuilding could cost more than the home’s market value. We calculate replacement cost, not just market value.
Personal property coverage is typically 50-70% of your dwelling coverage. If you own expensive items—jewelry, art, tools, electronics—you may need additional scheduled coverage. Liability coverage usually starts at $100,000, but if you have significant assets or own rental properties, $300,000 or $500,000 makes more sense. An umbrella policy can add another $1-2 million in liability protection for around $200-400 a year.
Yes, and you should. Renters insurance is one of the most affordable ways to protect yourself, usually costing $15-30 a month depending on how much coverage you need.
Your landlord’s insurance covers the building, but it doesn’t cover your stuff or your liability if someone gets hurt in your unit. Renters insurance covers your personal belongings, liability protection, and additional living expenses if the property becomes unlivable due to fire or other covered events.
If you’re bundling renters insurance with an auto policy, most carriers offer a discount on both. We quote renters insurance through the same 40+ carriers we use for homeowners policies, so you’ll see competitive rates. It’s one of those small expenses that people skip until they need it—and by then it’s too late.
Standard homeowners insurance covers wildfire damage to your home, but it doesn’t cover flooding. If you’re in a flood zone or near a wash, you’ll need separate flood insurance.
Wildfire risk in Arizona is real and growing. If you’re near open desert or brush, carriers are paying closer attention. Some will still cover you but charge more. Others won’t write the policy at all. The good news is that wildfire damage to your home—from flames, smoke, or ash—is typically covered under your dwelling and personal property coverage.
Flood coverage is different. Arizona’s monsoon storms can dump inches of rain in minutes, and washes that are dry most of the year turn into rivers. If you’re in a FEMA flood zone, your lender will require flood insurance. Even if you’re not, it’s worth considering. Flood policies are backed by the National Flood Insurance Program and cost a few hundred dollars a year in low-risk areas. It’s a lot cheaper than replacing everything after a flash flood.
It depends on how much the damage costs versus your deductible and how a claim might affect your future rates. If the repair costs $3,000 and your deductible is $2,500, filing a claim nets you $500 but puts a claim on your record.
Insurance is for big losses—roof replacement after hail damage, major water damage, fire, theft. It’s not designed for small repairs. Many carriers will non-renew you or raise your rates significantly after just one or two claims, even if they were legitimate.
Before you file, get a repair estimate and compare it to your deductible. If it’s close, pay out of pocket. If the damage is severe—think $10,000 or more—file the claim. That’s what you’re paying premiums for. And if you’re unsure, call us first. We can walk through the math with you and help you decide without officially filing anything.
Other Services we provide in Circle City