Hear from Our Customers
Posted on Tracy MurrayJanuary 23, 2024Trustindex verifies that the original source of the review is Google. Tina Vondane was super helpful from start to finish. She helped us transfer auto and home policies seamlessly. Very pleasant to work with.Posted on Craig BrunerJanuary 20, 2024Trustindex verifies that the original source of the review is Google. Premier Choice is first rate. Kaitlyn was outstanding in addressing my request. Incredibly fast and thorough!Posted on Bernie RubinJanuary 20, 2024Trustindex verifies that the original source of the review is Google. Shout out to Tina V. Thank you for your knowledge, professionalism and sincere commitment to help me through a somewhat difficult time in procuring auto insurance. What a pleasure not having to deal with "off-shore" customer service reps! Appreciate you. BPosted on Snow AliJanuary 18, 2024Trustindex verifies that the original source of the review is Google. Amber Wallace was helpful, knowledgeable, and easy to work with. She made the whole process quick and I really appreciate it.Posted on Cody PaceJanuary 14, 2024Trustindex verifies that the original source of the review is Google. Mike is great to work withPosted on Christy GrantJanuary 11, 2024Trustindex verifies that the original source of the review is Google. Collecting a COI was a breeze. Thank you.Posted on Laura RoeJanuary 8, 2024Trustindex verifies that the original source of the review is Google. Tina at Premier Choice Insurance was a delight! She got us a great quote on homeowners insurance and was able to save us almost $600 yearly. She was very personable and friendly. I am glad that we have switched our car insurance over and now our homeowners as well!Posted on Rachel GlaserJanuary 7, 2024Trustindex verifies that the original source of the review is Google. Amber is great. She worked quickly to find us an insurance for our new home.Posted on L HutchJanuary 5, 2024Trustindex verifies that the original source of the review is Google. Everyone is very helpful and a pleasure to work with! Thanks for all you do!Posted on Susan TurnerJanuary 4, 2024Trustindex verifies that the original source of the review is Google. Premier Choice Insurance has been able to save me money on my Home Owners and Auto Policy, I'm so glad I switched! Thank you, Tina, for all your help, especially your Great communication and followup!
You’re running a business in one of Arizona’s fastest-growing cities. Avondale’s economy has exploded from a farming town into a commercial hub with over 44,700 employees across retail, healthcare, and construction. That growth means more contracts, more clients, and more exposure to risk.
General liability insurance covers the claims that could otherwise destroy what you’ve built. A customer slips in your shop. A delivery damages someone’s property. A competitor claims your marketing infringed on their work. Without coverage, you’re paying legal fees, settlements, and judgments out of pocket.
With the right business liability insurance, you’re protected. Legal defense costs are covered. Settlements are handled. Your business keeps operating while the insurance company manages the claim. You’re not scrambling to find cash or wondering if one lawsuit will shut you down.
Most Avondale businesses pay between $42-45 per month for general liability coverage. That’s less than your phone bill for protection against six-figure lawsuits.
We’re a family-owned independent agency based in Mesa and Peoria, serving Avondale and the entire Phoenix West Valley. We’re not a call center. We’re not an app. We’re real people in Arizona offices who answer when you call.
We represent over 50 insurance carriers, which means we’re not locked into one company’s rates or underwriting rules. When your current carrier raises rates or drops coverage, we shop your policy across dozens of options to find better pricing and protection. That’s how we’ve earned 930+ five-star Google reviews and recognition as Agents of the Year 2023.
Avondale businesses need agents who understand the local market. You’re dealing with Arizona’s extreme weather, heavy tourism traffic through Luke Air Force Base and Phoenix Raceway, and the unique liability risks that come with operating in a rapidly developing area. We’ve been helping Arizona business owners navigate these challenges for years, and we’re here when your needs change.
First, we talk about your business. What do you do? How many employees do you have? What are your revenue projections? Do you have any contracts that require specific coverage limits? This conversation takes 10-15 minutes and helps us understand what you actually need, not just what’s cheapest.
Next, we shop your policy across our carrier network. We’re comparing coverage options, limits, deductibles, and pricing from over 50 top-rated insurance companies. Some carriers specialize in certain industries. Others offer better rates for businesses with clean claims history. We’re finding the combination that gives you the best protection at the most competitive price.
Then we get you covered. Once you choose a policy, we handle the paperwork, bind the coverage, and get you a certificate of insurance. If you need a certificate for a contract, we can often generate it the same day. When your policy renews or your business changes, we’re reviewing your coverage to make sure you’re still protected. You’re not calling an 800-number or filling out online forms. You’re texting or calling your agent directly.
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General liability insurance covers third-party bodily injury and property damage claims. If a customer is injured at your business location, your policy covers their medical expenses and your legal defense. If your work damages a client’s property, your coverage pays for repairs and any resulting lawsuits.
The policy also includes personal and advertising injury coverage. This protects you from claims of slander, libel, copyright infringement, or wrongful advertising. In Avondale’s competitive business environment, where companies are fighting for market share in a growing economy, these claims are more common than you’d think.
Most policies include medical payments coverage, which pays for minor injuries regardless of fault. A customer trips on your threshold and needs stitches. Your policy covers the emergency room visit without a lawsuit or claims process. This keeps small incidents from turning into bigger problems.
Arizona businesses face specific liability risks that make this coverage critical. Avondale’s extreme heat creates slip hazards from monsoon flooding and dust storms. The city’s position as a logistics hub means more delivery vehicles, more foot traffic, and more opportunities for accidents. If you’re in retail, construction, or professional services, you’re likely required to carry general liability insurance to sign contracts or lease commercial space.
Coverage limits typically start at $1 million per occurrence and $2 million aggregate. Many contracts require these minimums. If your business has higher exposure, you can add commercial umbrella insurance for additional protection. We also bundle general liability with commercial property insurance, workers compensation insurance, and commercial auto insurance to cover all your business risks under one program.
Most Avondale small businesses pay between $42-45 per month for general liability insurance, though your actual cost depends on your industry, revenue, and claims history. A home-based consulting business with no employees and $100,000 in annual revenue might pay $30-35 monthly. A retail shop with a physical location and $500,000 in revenue could pay $60-80 monthly.
Your industry is the biggest factor. Low-risk businesses like graphic designers or bookkeepers pay less. Higher-risk operations like contractors, restaurants, or fitness studios pay more because they have more customer interaction and greater chances of injury claims. Insurance companies also look at your location, square footage, number of employees, and whether you have prior claims.
The good news is that Arizona’s average rates are competitive compared to other states. Because we represent over 50 carriers, we can shop your policy across multiple companies to find the lowest rate for your specific situation. Some carriers specialize in certain industries and offer better pricing than their competitors. That’s why the same business might get quotes ranging from $35 to $90 per month depending on which carrier they choose.
General liability insurance covers bodily injury and property damage. Professional liability insurance (also called errors and omissions insurance or E&O insurance) covers mistakes in your professional services. You need both if you provide advice, consulting, or specialized services to clients.
General liability protects you when someone is physically injured or their property is damaged. A client trips in your office. Your employee spills coffee on a customer’s laptop. Your ladder falls and breaks a window. These are general liability claims because they involve physical harm or damage.
Professional liability protects you when your work itself causes financial harm. You’re an accountant and you miss a deduction that costs your client $10,000 in extra taxes. You’re a marketing consultant and your campaign violates trademark law. You’re an architect and your design has a flaw that requires expensive corrections. These are professional liability claims because the damage comes from your professional advice or services, not from physical injury.
Many Avondale businesses need both coverages. If you’re a consultant who meets with clients in person, you need general liability for slip-and-fall risks and professional liability for your consulting work. If you’re a contractor, you need general liability for job site injuries and professional liability if you also provide design or engineering services. We can bundle both policies to ensure you’re fully protected.
No. General liability insurance does not cover vehicles. You need commercial auto insurance for any vehicle used in your business operations, whether it’s a delivery van, a truck hauling equipment, or even your personal car if you’re driving to client meetings.
General liability only covers premises and operations liability. It protects you from claims that happen at your business location or during your work, but it specifically excludes auto-related incidents. If you cause an accident while driving to a job site, your general liability policy won’t respond. You need commercial auto insurance or a business auto policy endorsement on your personal auto insurance.
Arizona requires all businesses with vehicles to carry commercial auto insurance if those vehicles are titled to the business, used regularly for business purposes, or modified for commercial use. The minimum liability limits are $25,000 per person, $50,000 per accident for bodily injury, and $15,000 for property damage. Most businesses carry higher limits because these minimums don’t provide much protection.
If you have employees driving company vehicles or using their own cars for business, you also need hired and non-owned auto coverage. This protects your business if an employee causes an accident while running a business errand. We typically bundle commercial auto insurance with general liability and workers compensation insurance to create a complete business insurance package. This ensures you’re covered whether the claim involves your premises, your operations, or your vehicles.
Yes. General liability insurance and workers compensation insurance cover completely different risks. General liability covers third-party claims from customers or vendors. Workers compensation covers injuries to your own employees. Arizona law requires every business with employees to carry workers comp, regardless of whether you have general liability coverage.
Workers compensation insurance pays for medical expenses, lost wages, and disability benefits when an employee is injured on the job. It also protects you from lawsuits. In Arizona, workers comp is your exclusive remedy, meaning employees generally can’t sue you for workplace injuries if you have coverage. Without it, you’re personally liable for all medical costs and you can be sued for pain and suffering, lost wages, and punitive damages.
Arizona’s workers comp requirements are strict. You need coverage as soon as you hire your first employee, whether they’re full-time, part-time, or temporary. The only exceptions are for sole proprietors with no employees, certain real estate agents, and a few other specific situations. Penalties for non-compliance include fines up to $1,000 per day and potential criminal charges.
Most Avondale businesses bundle workers compensation insurance with general liability and commercial property insurance into a Business Owner’s Policy (BOP). This package approach usually costs less than buying each policy separately and ensures you have comprehensive protection. If you’re in construction or another high-risk industry, workers comp will be your most expensive coverage, but it’s also the most important. One serious workplace injury without insurance could bankrupt your business.
Yes. Once your general liability policy is active, we can generate a certificate of insurance within hours, often the same day. Certificates are free and we can issue as many as you need for different clients, venues, or contracts.
A certificate of insurance is a one-page document that proves you have coverage. It shows your policy number, coverage limits, effective dates, and names the certificate holder (usually your client or the property owner where you’re working). Most commercial contracts require you to provide a certificate before you can start work, and many require the client to be listed as an additional insured.
We handle certificate requests directly. You email or call us with the details—who needs to be listed, what coverage they require, and when you need it. We verify your policy meets their requirements, generate the certificate, and send it to you and the certificate holder. If the contract requires specific endorsements like additional insured status or waiver of subrogation, we add those to your policy and reflect them on the certificate.
The key is having your policy in place before you need the certificate. If you’re bidding on a contract that requires insurance, contact us first. We’ll get you quoted and covered so the certificate is ready when you win the job. Waiting until the last minute creates problems if your application needs underwriting review or if the required coverage limits are higher than standard policies. We’ve helped hundreds of Avondale businesses navigate contract insurance requirements, and we know how to get you compliant quickly.
If your rates increase at renewal, we shop your policy across our 50+ carriers to find better pricing. You’re not stuck with one company’s rate hikes. That’s the advantage of working with an independent agency instead of a captive agent who only represents one carrier.
Insurance rates in Arizona have been climbing. Health insurance is up 29% and property insurance has seen similar increases due to extreme weather and rising claim costs. General liability rates are also affected by inflation, legal trends, and industry-specific factors. If your carrier raises rates significantly, we’re already looking at alternatives before your renewal date.
We review every policy at renewal. We’re checking if your coverage limits still make sense, if your business information is accurate, and if there are credits or discounts you qualify for. Then we’re comparing your current carrier’s renewal offer against quotes from other companies. Sometimes your current carrier is still the best option. Other times we find savings of 20-30% by moving to a different carrier with better rates for your industry.
The worst thing you can do is ignore a rate increase and just pay it. Arizona’s insurance market is competitive and carriers price risk differently. One company might see your industry as high-risk and charge accordingly, while another company specializes in that industry and offers better rates. We’ve saved Avondale business owners thousands of dollars by shopping their renewals instead of accepting automatic increases. That’s what independent agents do—we work for you, not the insurance company.
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